論壇文章

Shakib Khan
2022年6月13日
In Wellness Forum
To fine-tune marketing is one of the appeals of Coinbase User List digital more broadly and why some marketers are downgrading traditional strategies. But when it comes to coupons, it doesn’t have to be a question of analog versus digital. For marketers who are struggling to make the transition, digital technologies can still fuel a smarter kind of Coinbase User List print coupon, even if the distribution doesn’t take place at the point of sale. RevTrax, for example, leverages machine learning to study the data a consumer might give to a brand to offer a more targeted, personalized coupon as brands invest . In digital strategies that are built around Coinbase User List gathering customer data.For example, a pet store whose customers have provided information such as the name of a pet and its favorite foods when signing up for an e-mail newsletter could Coinbase User List receive a coupon with a more specific offer that includes the pet’s name and discounts for preferred brands. These can still be offered as printed coupons, he added, but sent through direct mail rather than at the checkout. “With in-lane, you don’t have the postage costs of direct mail, you do have an amazing amount of distributed infrastructure costs, Because you need hardware to print out Coinbase User List coupons at every checkout,” Jonathan Treiber, RevTrax’s co-founder and CEO, explained. Going forward, the coupon industry will look to create a more seamless distribution and redemption process that better meets the needs of omnichannel shoppers. For example, ACP is working with industry partners on a “universal digital coupons” project that will allow a coupon to be easily redeemed across multiple networks. “It’s about marketing in an omnichannel way,” ACP’s Morgan said. “It’s not about print versus digital. Do you want to gain share?
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Shakib Khan

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